About the Brands

Elf on the Shelf box sets

The Elf on the Shelf®: A Christmas Tradition

Each Christmas, Santa uses his Scout Elves to help him manage his naughty and nice lists, as told in this magical family tale. When the Scout Elves visit families at Christmastime, their job is to watch during the day and report to Santa every night. When the elves return from their nightly North Pole journey, they hide in a new spot and wait for children to find them! 

Box set includes:

  • A beautifully illustrated hardbound children's book
  • One of Santa’s Scout Elves


Elf Pets: A reindeer traditionElf Pets®: A Reindeer Tradition

More Christmas spirit is needed to make Santa’s sleigh soar, so Santa is asking for help from his Elf Pets® Reindeer and children who truly believe in the magic of Christmas in this special children’s book! By adopting one of the special pets included in this box set, families can help build the faith, hope and love Santa needs to deliver presents on Christmas Eve!

Box set includes:

  • A beautifully illustrated hardbound children’s book
  • An Elf Pets® Reindeer


Clause Couture Collection

Claus Couture Collection®

This line of apparel features cute clothes designed by Mrs. Claus just for the scout elves and their Elf Pets® Reindeer counterparts! Help your fashion-forward friends show off their unique personalities with the North Pole fashions featured in this exclusive collection!

Santa’s Instructions: Scout Elves slip into their clothing before the nightly flight to the North Pole. Use the reindeer accessories to dress up your Elf Pets® Reindeer.



Sold Out